Correlation between Cropster and Sustainability of Coffee Roasteries in The United Arab Emirates 2021

Abstract

Abstract

Coffee is a cyclic necessity for people globally, immensely for anyone who makes a productive day; of course, coffee stimulates caffeine content. From this, the phenomenon can perceive that the demand for coffee for the world society will be more significant in the future, which is not equivalent to the stagnant coffee harvest results. Meanwhile, most people talked about sustainability from the supply chain, but fewer people talk about sustainability in the production phase. Gas emissions also present to energy use globally, for example, the roastery in which estimates for two to four per cent of energy use. (Ghosh 2020) The developed software as a service (SaaS) helps roasting activities in developing gas usages, such as Cropster and Artisan. Besides, the gas, which is the core of coffee production itself, has been adapted with developed software as a service (SaaS). It helps improve the roasting performance of coffee in the area. Among them for production planning, roastery management, quality control, and recently artificial intelligence in predicting roasting curves. In general, roasters have brought this digital software as standard roasting intelligence.

In this case, the SaaS like Cropster is a source of accurate data that coffee roasters can analyse through the roaster’s behaviour in handling coffee roasting from the coffee received by the supply chain until to serve it to the customer. The recorded data becomes the central basis for analysis through artificial intelligence and becomes a reliable benchmark in improving the quality and standard of best coffee sales. Improve coffee quality and consistency in controlling the process of the coffee journey created by the roaster. The result will give it the massive positive impact of roasted coffee, which does not have to become at the expense of our environment.

With this concept in mind, we shall observe carefully and examine it, using the title “Correlation between Cropster and Sustainability of Coffee Roasteries in The United Arab Emirates 2021”, with the formulation of the problem as follows:

1. Is there any impact of Cropster towards the sustainability of coffee roasteries in The United Arab Emirates?
2. How extensive is the impact of Cropster towards sustainability of coffee roasteries in The United Arab Emirates?
3. The author used a correlation study with the questionnaire method, observation and interview methods, and documentation methods to find out the problems. While the author’s data analysis using the product-moment correlation technique.

From the description of the research results, the author has conveyed his conclusion as follows:

1. The role of Cropster has a significant correlation to the sustainability of coffee roasteries in the United Arab Emirates, with pointed criticism of the price of labour r = 2.32 is above the 95% confidence level = 99% = 0.448 and 0.457. So that H1 (Working Hypothesis) reported Cropster contributed to impacting the existence of the sustainability of coffee roasteries in the United Arab Emirates, accepted. Moderate H0 (Null Hypothesis), which states Cropster doesn’t contribute to impacting the existence of sustainability of coffee roasteries in The United Arab Emirates, is rejected.
2. The role of Cropster has a high correlation, when seen from the table with a conservative measure of the size ranges above 0.800 up to 1000.
3. Based on the interview results with coffee roasters and owners, they demonstrated their satisfaction in using Cropster to improve sustainability in the coffee production area.

From conclusions that become exciting particularity ideas in research and development, especially at the production level such as roasting, the author provides suggestions including:

1. It is undeniable that the massive specialty coffee business in the United Arab Emirates has provided many distinct ideas about socio-economy and environment that continue the foundation of sustainability. Furthermore, the current hectic coffee trades in the United Arab Emirates and the exclusive national scale coffee championship have also illustrated the UAE's growth in the coffee industry, especially in specialty coffee. It is highly recommended to create a coffee excellence centre at a local University to study coffee's progress and futures in the United Arab Emirates.
2. Challenges that will always arise through the times' progress, it is essential to give the role of coffee figures from business owners, roasters, and baristas to face these challenges as things that every person can learn. It is advised to develop coffee science from every actor evenly through this coffee excellence centre and become a bridge between national coffee professionals and international coffee professionals from researchers to baristas.

Keywords: Specialty Coffee, Roasting, Coffee Production, Quality Control, Business Intelligence, Sustainability